Bicycle is an accounting firm that empowers nonprofit leaders to make better, faster decisions—amplifying the work of organizations who are advancing social justice while promoting a safe and just workplace for employees. They help businesses and organization leaders institute better employment practices, including living wages for nonprofit employees.

The new visual identity plays on Bicycle’s innovation and ability to empower organizations to reach their goals. Playing on keywords like trustworthy, action-oriented, and imaginative, we designed a wordmark with a friendly yet sturdy B that can pull out for smaller applications. The mark is creative, yet grounded and professional.

Deliverables

Brand identity
Google Slide template
E-signature
Website wireframe