The Mahoosuc Pathways rename and rebrand was a pivotal step for the organization’s growth as they continue to expand their network of trails. Through collaboration and research, we sought to bring clarity to the organization’s purpose—a critical foundation for any rebrand. The new name, Inland Woods + Trails, gets right to the heart of their mission: accessible year-round trails for all ages and abilities.

Photography: Inland Woods + Trails

Deliverables

Brand identity
Custom icons
Print collateral
CATS sublogo